So you’ve got a list of customers who want to receive email from you, and you have an idea of some of the things you’d like to send them, but you’re having trouble pinning down an overall strategy? You may…
Author Archives: Connect by Email
Email Marketing: I’m Calling Your BS
Well, Absolute isn’t calling your BS, but we found an article by somebody else who is…
The basic premise here is this: “What are your excuses for not doing email marketing?”
Common reasons to slack when it comes…
Posted in Getting Started, Why Use Email Marketing? Tagged audience, content, excuses, sending, targeting Leave a comment
I can’t see images in emails!
So you’ve just gotten an HTML email in your inbox, and you’re all excited to open it – wait – this isn’t right! There are a lot of little red X boxes instead of images! Why is this happening?
Well,…
Posted in How-To, Technical Issues Tagged aol, blocked, gmail, images, outlook, windows live mail, yahoo 1 Comment
Is your subject line sending your email straight to the trash?
By Luke Petterson
Well, that depends. Does your email subject line length rival some Shakespearean lines, or is it concise and to the point? Does it frequently include the words Reminder, Help, Percent Off or FREE? For that matter, IS…
Why You Should Be Using Email Marketing
By Luke Petterson
Why should you be using email marketing? Email marketing has the uncanny ability to captivate your consumer audience, that’s why! The proof is in the numbers, we’ll be taking a look at the numbers here.
Posted in Getting Started, Why Use Email Marketing? Tagged coupons, interests, promotions, relationship, reputation 1 Comment
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